{"id":6987,"date":"2019-01-28T10:00:00","date_gmt":"2019-01-28T08:00:00","guid":{"rendered":"https:\/\/phghr.com\/en\/?p=6987"},"modified":"2026-03-29T18:09:35","modified_gmt":"2026-03-29T16:09:35","slug":"convergence-of-retail-and-hospitality","status":"publish","type":"post","link":"https:\/\/phghr.com\/en\/convergence-of-retail-and-hospitality\/","title":{"rendered":"The convergence of retail and hospitality continues to evolve as more brands discover more potential synergies between both worlds"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"6987\" class=\"elementor elementor-6987\">\n\t\t\t\t<div class=\"elementor-element elementor-element-6eac84b5 e-flex e-con-boxed e-con e-parent\" data-id=\"6eac84b5\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e4865f7 elementor-widget elementor-widget-spacer\" data-id=\"7e4865f7\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6a90516a e-con-full e-flex e-con e-child\" data-id=\"6a90516a\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3b01bb68 elementor-widget elementor-widget-spacer\" data-id=\"3b01bb68\" data-element_type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6c9c697f e-grid e-con-full e-con e-child\" data-id=\"6c9c697f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7c2b1f2a elementor-widget elementor-widget-text-editor\" data-id=\"7c2b1f2a\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h6>PHG in the media<\/h6>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-65230bea elementor-widget elementor-widget-image\" data-id=\"65230bea\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img decoding=\"async\" width=\"300\" height=\"150\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/travelweeklylogo_color-2084x1042-1-300x150.png\" class=\"attachment-medium size-medium wp-image-8202\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/travelweeklylogo_color-2084x1042-1-300x150.png 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/travelweeklylogo_color-2084x1042-1-1024x512.png 1024w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/travelweeklylogo_color-2084x1042-1-768x384.png 768w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/travelweeklylogo_color-2084x1042-1-1536x768.png 1536w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/travelweeklylogo_color-2084x1042-1-2048x1024.png 2048w\" sizes=\"(max-width: 300px) 100vw, 300px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-2a88702f elementor-widget elementor-widget-heading\" data-id=\"2a88702f\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">From Shinola to West Elm, retailers find hotels make great stores<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f54bed3 elementor-widget elementor-widget-image\" data-id=\"f54bed3\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img fetchpriority=\"high\" decoding=\"async\" width=\"768\" height=\"433\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/The-lobby-of-the-Shinola-Hotel-in-Detroit.jpg-768x433.webp\" class=\"attachment-medium_large size-medium_large wp-image-8209\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/The-lobby-of-the-Shinola-Hotel-in-Detroit.jpg-768x433.webp 768w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/The-lobby-of-the-Shinola-Hotel-in-Detroit.jpg-300x169.webp 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/The-lobby-of-the-Shinola-Hotel-in-Detroit.jpg.webp 780w\" sizes=\"(max-width: 768px) 100vw, 768px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-be4a267 e-con-full e-flex e-con e-child\" data-id=\"be4a267\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-2d6202a8 elementor-widget elementor-widget-text-editor\" data-id=\"2d6202a8\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<p id=\"ember53\" class=\"ember-view reader-text-block__paragraph\">Back in 1999, Westin was among the first hospitality brands to make a major retail move with its Westin Heavenly Bed mattress. Since then, the concept of hotels padding their bottom lines with retail sales has evolved significantly.\u00a0<\/p><p class=\"ember-view reader-text-block__paragraph\"><strong data-start=\"867\" data-end=\"904\">Ivar Yuste<\/strong>:\u00a0&#8220;The hospitality industry is by its very nature global and associated with lifestyle, fashion, fun, exclusivity, etc. All these values generate a lot of PR opportunities for brands.&#8221;<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-540cce9f e-con-full e-flex e-con e-child\" data-id=\"540cce9f\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f936e0d elementor-widget elementor-widget-button\" data-id=\"f936e0d\" data-element_type=\"widget\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/www.travelweekly.com\/Travel-News\/Hotel-News\/From-Shinola-to-West-Elm-retailers-find-hotels-make-great-stores\" target=\"_blank\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Read article<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-20372dd4 animated-fast e-con-full e-flex elementor-invisible e-con e-child\" data-id=\"20372dd4\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;h-neuron-animation--slideUp&quot;}\">\n\t\t<div class=\"elementor-element elementor-element-7c8f17f0 e-con-full e-flex e-con e-child\" data-id=\"7c8f17f0\" data-element_type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-f537afe elementor-widget elementor-widget-heading\" data-id=\"f537afe\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<span class=\"elementor-heading-title elementor-size-default\">Share this article<\/span>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-1e55f7b6 a-neuron-share-buttons-wrapper-mobile--align-center elementor-widget__width-auto a-neuron-share-buttons-skin--gradient a-neuron-share-buttons-shape--square l-neuron-grid-wrapper--columns__0 a-neuron-share-buttons-wrapper--align-left elementor-widget elementor-widget-neuron-share-buttons\" data-id=\"1e55f7b6\" data-element_type=\"widget\" data-widget_type=\"neuron-share-buttons.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid a-neuron-share-buttons\">\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--linkedin\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-linkedin\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--facebook\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-facebook-f\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t<div class=\"l-neuron-grid__item a-neuron-share-buttons__item\">\n\t\t\t\t\t<div class=\"a-neuron-share-button a-neuron-share-button--twitter\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t<div class=\"a-neuron-share-button__icon\"><i class=\"fab fa-twitter\"><\/i><\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-69e6fe51 e-con-full e-flex e-con e-child\" data-id=\"69e6fe51\" data-element_type=\"container\">\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-76d11b3f e-con-full animated-fast e-flex elementor-invisible e-con e-child\" data-id=\"76d11b3f\" data-element_type=\"container\" data-settings=\"{&quot;animation&quot;:&quot;h-neuron-animation--slideUp&quot;}\">\n\t\t\t\t<div class=\"elementor-element elementor-element-7e708de6 elementor-widget elementor-widget-heading\" data-id=\"7e708de6\" data-element_type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h5 class=\"elementor-heading-title elementor-size-default\">Other posts<\/h5>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5237cad5 m-neuron-posts--thumbnail-top neuron-swiper--overflow-hidden neuron-swiper--tablet-overflow-hidden neuron-swiper--mobile-overflow-hidden neuron-arrows-animation--none elementor-invisible elementor-widget elementor-widget-neuron-posts\" data-id=\"5237cad5\" data-element_type=\"widget\" data-settings=\"{&quot;carousel&quot;:&quot;yes&quot;,&quot;navigation&quot;:&quot;arrows&quot;,&quot;infinite&quot;:&quot;yes&quot;,&quot;space_between&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:40,&quot;sizes&quot;:[]},&quot;space_between_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:20,&quot;sizes&quot;:[]},&quot;image_animation_hover&quot;:&quot;tilt-right&quot;,&quot;slides_per_view&quot;:&quot;3&quot;,&quot;slides_per_view_tablet&quot;:&quot;2&quot;,&quot;slides_per_view_mobile&quot;:&quot;1&quot;,&quot;slides_to_scroll&quot;:&quot;1&quot;,&quot;slides_to_scroll_tablet&quot;:&quot;1&quot;,&quot;slides_to_scroll_mobile&quot;:&quot;1&quot;,&quot;pause_on_hover&quot;:&quot;yes&quot;,&quot;centered_slides&quot;:&quot;no&quot;,&quot;keyboard_navigation&quot;:&quot;yes&quot;,&quot;autoplay&quot;:&quot;no&quot;,&quot;transition_speed&quot;:500,&quot;space_between_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:10,&quot;sizes&quot;:[]},&quot;animation&quot;:&quot;yes&quot;,&quot;neuron_animations&quot;:&quot;h-neuron-animation--slideUp&quot;,&quot;neuron_animations_duration&quot;:&quot;animated&quot;,&quot;animation_delay&quot;:0,&quot;arrows_hover_animation&quot;:&quot;none&quot;}\" data-widget_type=\"neuron-posts.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t<div class=\"neuron-swiper\">\n\t\t\t\t<div class=\"neuron-slides-wrapper neuron-main-swiper swiper-container\" data-animation-id=\"9a276a4a5bd6bf177e1059b2c2f8fb3a\">\n\t\t\t\t\t\t<div class=\"swiper-wrapper neuron-slides\" data-masonry-id=\"9a276a4a5bd6bf177e1059b2c2f8fb3a\">\n\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"swiper-slide h-neuron-animation--wow m-neuron-post post-6987 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" data-id=\"6987\">\n\t\t\t\t\t\t\t\t<div class=\"m-neuron-post__inner m-neuron-post__inner--classic\">\n        \n        <a class=\"m-neuron-post__thumbnail--link\"  href=\"https:\/\/phghr.com\/en\/convergence-of-retail-and-hospitality\/\"><div class=\"m-neuron-post__thumbnail\"><img decoding=\"async\" width=\"2206\" height=\"1240\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled.jpg 2206w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled-300x169.jpg 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled-1024x576.jpg 1024w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled-768x432.jpg 768w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled-1536x863.jpg 1536w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2022\/04\/Untitled-2048x1151.jpg 2048w\" sizes=\"(max-width: 2206px) 100vw, 2206px\" \/><\/div><\/a><h3 class=\"m-neuron-post__title\"><a href=\"https:\/\/phghr.com\/en\/convergence-of-retail-and-hospitality\/\">The convergence of retail and hospitality continues to evolve as more brands discover more potential synergies between both worlds<\/a><\/h3><div class=\"m-neuron-post__excerpt\">PHG highlights the opportunity that hospitality presents for consumer brands.<\/div><span class=\"m-neuron-post__meta-data\"> <span class=\"date\"> 01\/28\/2019<\/span> <span class=\"terms\"> <a href=\"https:\/\/phghr.com\/en\/category\/news\/\">News<\/a><\/span> <\/span>        \n    <\/div>\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"swiper-slide h-neuron-animation--wow m-neuron-post post-8550 post type-post status-publish format-standard has-post-thumbnail hentry category-videos\" data-id=\"8550\">\n\t\t\t\t\t\t\t\t<div class=\"m-neuron-post__inner m-neuron-post__inner--classic\">\n        \n        <a class=\"m-neuron-post__thumbnail--link\"  href=\"https:\/\/phghr.com\/en\/hotel-investment-in-spain\/\"><div class=\"m-neuron-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1920\" height=\"1080\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2025\/12\/caratula-podcast.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2025\/12\/caratula-podcast.jpg 1920w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2025\/12\/caratula-podcast-300x169.jpg 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2025\/12\/caratula-podcast-1024x576.jpg 1024w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2025\/12\/caratula-podcast-768x432.jpg 768w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2025\/12\/caratula-podcast-1536x864.jpg 1536w\" sizes=\"(max-width: 1920px) 100vw, 1920px\" \/><\/div><\/a><h3 class=\"m-neuron-post__title\"><a href=\"https:\/\/phghr.com\/en\/hotel-investment-in-spain\/\">Investing in Spain&#8217;s Booming Hotel Sector<\/a><\/h3><div class=\"m-neuron-post__excerpt\">PHG on social media Investing in Spain&#8217;s Spanish Hotel Sector Interview with Dominic Seely,<\/div><span class=\"m-neuron-post__meta-data\"> <span class=\"date\"> 12\/03\/2025<\/span> <span class=\"terms\"> <a href=\"https:\/\/phghr.com\/en\/category\/videos\/\">Videos<\/a><\/span> <\/span>        \n    <\/div>\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"swiper-slide h-neuron-animation--wow m-neuron-post post-6867 post type-post status-publish format-standard has-post-thumbnail hentry category-news\" data-id=\"6867\">\n\t\t\t\t\t\t\t\t<div class=\"m-neuron-post__inner m-neuron-post__inner--classic\">\n        \n        <a class=\"m-neuron-post__thumbnail--link\"  href=\"https:\/\/phghr.com\/en\/travel-daily-news-spain-most-important-hotel-investment-market\/\"><div class=\"m-neuron-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"2560\" height=\"1337\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-scaled.jpg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-scaled.jpg 2560w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-300x157.jpg 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-1024x535.jpg 1024w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-768x401.jpg 768w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-1536x802.jpg 1536w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2024\/12\/Untitled-2048x1070.jpg 2048w\" sizes=\"(max-width: 2560px) 100vw, 2560px\" \/><\/div><\/a><h3 class=\"m-neuron-post__title\"><a href=\"https:\/\/phghr.com\/en\/travel-daily-news-spain-most-important-hotel-investment-market\/\">Travel Daily News discusses the investment opportunities available in the Spanish hotel market<\/a><\/h3><div class=\"m-neuron-post__excerpt\">Spain is the most attractive hotel market in the world, both in terms of<\/div><span class=\"m-neuron-post__meta-data\"> <span class=\"date\"> 04\/29\/2023<\/span> <span class=\"terms\"> <a href=\"https:\/\/phghr.com\/en\/category\/news\/\">News<\/a><\/span> <\/span>        \n    <\/div>\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"swiper-slide h-neuron-animation--wow m-neuron-post post-9142 post type-post status-publish format-standard has-post-thumbnail hentry category-articles\" data-id=\"9142\">\n\t\t\t\t\t\t\t\t<div class=\"m-neuron-post__inner m-neuron-post__inner--classic\">\n        \n        <a class=\"m-neuron-post__thumbnail--link\"  href=\"https:\/\/phghr.com\/en\/benefits-of-hotel-franchising\/\"><div class=\"m-neuron-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"575\" height=\"720\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1n9GfnO_DOgIHmvU0nCJyAg.webp\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1n9GfnO_DOgIHmvU0nCJyAg.webp 575w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1n9GfnO_DOgIHmvU0nCJyAg-240x300.webp 240w\" sizes=\"(max-width: 575px) 100vw, 575px\" \/><\/div><\/a><h3 class=\"m-neuron-post__title\"><a href=\"https:\/\/phghr.com\/en\/benefits-of-hotel-franchising\/\">What are the Benefits of Hotel Franchising?<\/a><\/h3><div class=\"m-neuron-post__excerpt\">According to FRANdata, in the United States \u2014 the most sophisticated and professionalised hotel<\/div><span class=\"m-neuron-post__meta-data\"> <span class=\"date\"> 09\/19\/2023<\/span> <span class=\"terms\"> <a href=\"https:\/\/phghr.com\/en\/category\/articles\/\">Articles<\/a><\/span> <\/span>        \n    <\/div>\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"swiper-slide h-neuron-animation--wow m-neuron-post post-8870 post type-post status-publish format-standard has-post-thumbnail hentry category-articles\" data-id=\"8870\">\n\t\t\t\t\t\t\t\t<div class=\"m-neuron-post__inner m-neuron-post__inner--classic\">\n        \n        <a class=\"m-neuron-post__thumbnail--link\"  href=\"https:\/\/phghr.com\/en\/how-to-choose-the-right-hotel-contract\/\"><div class=\"m-neuron-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"720\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1764263678081.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1764263678081.jpeg 1280w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1764263678081-300x169.jpeg 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1764263678081-1024x576.jpeg 1024w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1764263678081-768x432.jpeg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/div><\/a><h3 class=\"m-neuron-post__title\"><a href=\"https:\/\/phghr.com\/en\/how-to-choose-the-right-hotel-contract\/\">How to Choose the Right Hotel Contract Type<\/a><\/h3><div class=\"m-neuron-post__excerpt\">Management vs franchise vs lease. How should a hotel owner choose?<\/div><span class=\"m-neuron-post__meta-data\"> <span class=\"date\"> 12\/16\/2025<\/span> <span class=\"terms\"> <a href=\"https:\/\/phghr.com\/en\/category\/articles\/\">Articles<\/a><\/span> <\/span>        \n    <\/div>\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<article class=\"swiper-slide h-neuron-animation--wow m-neuron-post post-9089 post type-post status-publish format-standard has-post-thumbnail hentry category-articles\" data-id=\"9089\">\n\t\t\t\t\t\t\t\t<div class=\"m-neuron-post__inner m-neuron-post__inner--classic\">\n        \n        <a class=\"m-neuron-post__thumbnail--link\"  href=\"https:\/\/phghr.com\/en\/regulatory-chaos-fuels-extended-stay-success\/\"><div class=\"m-neuron-post__thumbnail\"><img loading=\"lazy\" decoding=\"async\" width=\"1280\" height=\"719\" src=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1730748761186.jpeg\" class=\"attachment-full size-full wp-post-image\" alt=\"\" srcset=\"https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1730748761186.jpeg 1280w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1730748761186-300x169.jpeg 300w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1730748761186-1024x575.jpeg 1024w, https:\/\/phghr.com\/en\/wp-content\/uploads\/2026\/04\/1730748761186-768x431.jpeg 768w\" sizes=\"(max-width: 1280px) 100vw, 1280px\" \/><\/div><\/a><h3 class=\"m-neuron-post__title\"><a href=\"https:\/\/phghr.com\/en\/regulatory-chaos-fuels-extended-stay-success\/\">Regulatory Chaos Fuels Extended-Stay Success<\/a><\/h3><div class=\"m-neuron-post__excerpt\">While the extended-stay hotel segment has flourished in the United States for decades, other<\/div><span class=\"m-neuron-post__meta-data\"> <span class=\"date\"> 11\/05\/2024<\/span> <span class=\"terms\"> <a href=\"https:\/\/phghr.com\/en\/category\/articles\/\">Articles<\/a><\/span> <\/span>        \n    <\/div>\t\t\t\t\t\t\t<\/article>\n\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\n\t\t\t<\/div>\n\n\t\t\t\n\t\t\t\t\t\t\n\t\t\t\t\t\t\t<div class=\"neuron-swiper-button neuron-swiper-button--prev\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"neuron-icon\"><\/div>\n\t\t\t\t\t\t\t\t\t\t<span class=\"neuron-swiper-button--hidden\">Previous<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"neuron-swiper-button neuron-swiper-button--next\">\n\t\t\t\t\t\t\t\t\t\t\t<div class=\"neuron-icon\"><\/div>\n\t\t\t\t\t\t\t\t\t\t<span class=\"neuron-swiper-button--hidden\">Next<\/span>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-78b114e e-flex e-con-boxed e-con e-parent\" data-id=\"78b114e\" data-element_type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>PHG highlights the opportunity that hospitality presents for consumer brands.<\/p>\n","protected":false},"author":1,"featured_media":8230,"comment_status":"open","ping_status":"open","sticky":false,"template":"elementor_header_footer","format":"standard","meta":{"footnotes":""},"categories":[57],"tags":[],"class_list":["post-6987","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.7 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>The convergence of retail and hospitality continues to evolve as more brands discover more potential synergies between both worlds - PHG EN<\/title>\n<meta name=\"description\" content=\"Convergence of retail and hospitality. 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